Filter Your Search
TechCrunch 25.8.2020

Supermetrics raises €40M

Supermetrics, the data management and analysis tool for marketers, has raised €40 million in new funding. The injection of capital will be used by the profitable Finland-based company for further expansion, including bringing data warehousing to the marketing sector.

Supermetrics helps marketers compile data in a “ready-to-use format” that is compatible with their data crunching and reporting tool(s) of choice. The idea is to provide a unified view of various disparate marketing data so that marketing teams and other stakeholders can see what is and isn’t performing.

Read article